As Chief Growth Officer at OBE, Sandra Enriquez is the driving force behind our client partnerships, ensuring every brand we work with feels not only supported, but truly understood. She brings a rare blend of strategic thinking, operational precision, and relational intelligence to the table—building trust and aligning cross-functional stakeholders to drive results. Under her leadership, OBE’s account team has grown into a collaborative powerhouse, consistently delivering award-winning work while acting as a true extension of our clients’ teams.

With deep experience in tech, entertainment, retail, and sports, Sandra has guided some of the world’s most recognizable brands through complex, high-profile experiential initiatives. She thrives on the details—anticipating needs before they arise, driving data-informed decision-making, and always pushing for bolder, smarter ideas that connect with audiences in meaningful ways.

Clients trust Sandra because she listens, builds trust across teams, and understands the priorities of both their stakeholders and their cross-functional networks. Her ability to navigate shifting priorities while maintaining a clear, strategic vision makes her an indispensable ally and a force behind the kind of work—and relationships—that endure.